MessageMedia incident

Some contacts are labeled as deactivated

Minor Resolved View vendor source →

MessageMedia experienced a minor incident on September 3, 2025 affecting The Hub, lasting 1d 5h. The incident has been resolved; the full update timeline is below.

Started
Sep 03, 2025, 07:52 PM UTC
Resolved
Sep 05, 2025, 12:52 AM UTC
Duration
1d 5h
Detected by Pingoru
Sep 03, 2025, 07:52 PM UTC

Affected components

The Hub

Update timeline

  1. investigating Sep 03, 2025, 07:52 PM UTC

    We are currently investigating an issue in which a subset of contacts that are associated with the North American Numbering Plan are being labeled as "contact is deactivated" even though conversations recently took place.

  2. investigating Sep 03, 2025, 08:13 PM UTC

    We are continuing to investigate this issue.

  3. identified Sep 03, 2025, 10:53 PM UTC

    The issue has been identified and a fix is being implemented.

  4. monitoring Sep 04, 2025, 02:34 AM UTC

    A fix has been implemented and we are monitoring the results.

  5. monitoring Sep 04, 2025, 06:22 PM UTC

    A fix has been implemented regarding the contacts that were incorrectly deactivated, and we are currently monitoring the outcome. We are still conducting an investigation into the subscription statuses of certain contacts that were mistakenly altered.

  6. resolved Sep 05, 2025, 12:52 AM UTC

    This incident has been resolved.