Zeta Outage History
Zeta is up right nowZeta had 39 outages in the last 2 years totaling 93h 29m of downtime — averaging 1.6 incidents per month.
There were 39 Zeta outages since June 13, 2024 totaling 93h 29m of downtime. Each is summarised below — incident details, duration, and resolution information.
The Zeta Marketing Platform is not loading
Timeline · 3 updates
- investigating Feb 13, 2026, 03:48 AM UTC
Our web application is currently down due to an outage. All other services, including campaign deployments, APIs, and data imports/exports, are fully operational. We're actively working on a fix and appreciate your patience. Updates will follow shortly.
- monitoring Feb 13, 2026, 03:53 AM UTC
The web application has been restored and is now accessible. Our team is closely monitoring the platform to ensure continued stability and is continuing to investigate the root cause. All other services, including campaign deployments, APIs, and data imports/exports, remain fully operational. We will provide further updates as appropriate.
- resolved Feb 13, 2026, 04:11 AM UTC
This incident has been resolved.
The Zeta Marketing Platform is experiencing performance degradation on campaign delivery.
Timeline · 7 updates
The Zeta Marketing Platform web access outage
Timeline · 4 updates
- investigating Jan 21, 2026, 04:11 AM UTC
We have seen indication of a potential high severity issue with the Zeta Marketing Platform. We are actively working to identify the issue (impact and cause) and will update you with findings and confirmation of affected services once collected. Additional communications will be sent periodically with updates while we move through identification, impact analysis, and recovery. We value your trust and apologize for any inconvenience.
- investigating Jan 21, 2026, 04:27 AM UTC
Our web application is currently down due to an outage. All other services, including campaign deployments, APIs, and data imports/exports, are fully operational. We're actively working on a fix and appreciate your patience. Updates will follow shortly.
- monitoring Jan 21, 2026, 04:40 AM UTC
The web application has been restored and is now accessible. Our team is closely monitoring the platform to ensure continued stability and is continuing to investigate the root cause. All other services, including campaign deployments, APIs, and data imports/exports, remain fully operational. We will provide further updates as appropriate.
- resolved Jan 21, 2026, 05:04 AM UTC
The issue has been completely resolved.
The Zeta Marketing Platform is experiencing high failure rate in campaign sends
Timeline · 5 updates
- investigating Jan 15, 2026, 10:55 PM UTC
We have seen indication of a potential high severity issue with the Zeta Marketing Platform. We are actively working to identify the issue (impact and cause) and will update you with findings and confirmation of affected services once collected. Additional communications will be sent periodically with updates while we move through identification, impact analysis, and recovery. We value your trust and apologize for any inconvenience.
- investigating Jan 15, 2026, 11:59 PM UTC
The Zeta Marketing Platform is currently experiencing an issue that may cause send failures for campaigns that use external feeds. Our engineering team is investigating and will provide updates as soon as more information is available. Other services remain operational. We appreciate your patience as we work to restore normal service.
- identified Jan 16, 2026, 12:12 AM UTC
Further investigation shows that this issue is isolated to campaigns using internal feeds, not external feeds, as previously communicated. Our engineering team continues to work on a resolution and will provide additional updates as they become available. All other services remain operational. Thank you for your continued patience.
- monitoring Jan 16, 2026, 12:15 AM UTC
We’ve deployed a fix for the issue affecting campaigns. The engineering team is closely monitoring the system to confirm full resolution. Other platform services continue to operate normally.
- resolved Jan 16, 2026, 04:39 AM UTC
This incident has been resolved.
Zeta Marketing Platform experienced a service disruption impacting the events showing up in the UI.
Timeline · 7 updates
Event Processing Delays Due to Temporary Backlog
Timeline · 7 updates
- investigating Nov 07, 2025, 05:21 PM UTC
We are experiencing minor delays in event processing due to a temporary backlog. The incoming rate has stabilized, and our systems are actively clearing the queue. All pipelines remain healthy, and no data loss has been observed. During this period, a subset of event-driven workflows may reflect updates with a slight delay. We expect full normalization within the next few hours and will share updates as progress continues.
- investigating Nov 07, 2025, 05:21 PM UTC
We are continuing to investigate this issue.
- identified Nov 07, 2025, 06:14 PM UTC
We are continuing to work through the event processing delays and have elevated the incident priority to accelerate resolution. Our teams have identified the root cause contributing to higher-than-expected load, and mitigation steps are actively in progress. All core data pipelines remain stable, and there is no indication of data loss. Some event-driven workflows may continue to experience delayed updates as systems recover.
- identified Nov 07, 2025, 08:13 PM UTC
Recovery is well underway, and the event backlog continues to reduce steadily. System capacity has been fully scaled to accelerate processing, and we expect all delayed events to be cleared within the next few hours. During this time, some event-driven workflows may still reflect updates with brief delays. Our teams are closely monitoring throughput and stability, and we’ll provide a final update once normal processing has fully resumed.
- identified Nov 07, 2025, 10:03 PM UTC
Recovery continues to progress well, and system performance is steadily returning to normal. We now expect full recovery within the next two hours. All pipelines remain stable, and no data loss has been detected. Some of the event-driven workflows may still experience brief delays until processing is fully caught up. We’ll share an update as soon as normal operations are fully restored.
- monitoring Nov 07, 2025, 11:48 PM UTC
Recovery is complete, and all systems are now operating normally as of 3:21 pm PST. The event backlog has been completely cleared, and event-driven workflows are functioning as expected. We’ll continue to monitor closely to ensure ongoing stability and performance. Thank you for your patience while recovery efforts were completed.
- resolved Nov 08, 2025, 12:11 AM UTC
This issue is now fully resolved.
Zeta Marketing Platform is currently experiencing a service disruption due to an ongoing AWS outage
Timeline · 22 updates
Platform latency causing campaign delivery delays
Timeline · 4 updates
- investigating Sep 27, 2025, 04:07 PM UTC
Some users are experiencing some latency in campaign delivery. A few campaign sends are taking longer than expected to process and deliver to recipients. Technical teams are actively investigating the delivery delays and working to restore normal processing times. The next update will be provided at the earliest.
- identified Sep 27, 2025, 04:20 PM UTC
The issue has been identified and resolved. New campaign sends will go out as expected. We have started the process to resend the campaigns that experienced delays. We will provide another update when the remediation is complete.
- identified Sep 27, 2025, 05:06 PM UTC
We are reprocessing the impacted campaigns. We will provide another update once the reprocessing is complete.
- resolved Sep 27, 2025, 05:52 PM UTC
This incident has been fully resolved. We will continue monitoring closely to ensure ongoing stability.
Zeta Marketing Platform is experiencing a service disruption in Visual Editor
Timeline · 3 updates
- investigating Sep 22, 2025, 10:18 PM UTC
Zeta Marketing Platform is experiencing a service disruption in our Visual Editor for a subset of users. We are actively working to identify the issue (impact and cause). Additional communications will be sent periodically with updates while we move through identification, impact analysis, and recovery. We value your trust and apologize for any inconvenience.
- identified Sep 23, 2025, 12:29 AM UTC
We've identified the root cause of the Visual Editor issue preventing some users from saving changes. Our team has deployed a fix and will continue to share updates as we move toward resolution.
- resolved Sep 23, 2025, 01:04 AM UTC
This incident has been fully resolved, and users should now be able to save changes in the Visual Editor. We will continue monitoring closely to ensure ongoing stability.
Zeta Marketing Platform is experiencing a service disruption on our reporting services
Timeline · 3 updates
- investigating Sep 10, 2025, 09:43 PM UTC
Zeta Marketing Platform is experiencing a service disruption on our reporting services. We are actively working to identify the issue (impact and cause). Additional communications will be sent periodically with updates while we move through identification, impact analysis, and recovery. We value your trust and apologize for any inconvenience.
- identified Sep 10, 2025, 10:51 PM UTC
Our team has implemented several fixes that have already resolved the errors, and Reporting Services are now operational. We're closely monitoring the system to ensure stability and will keep you updated as we gather more information and make progress to ensure full resolution.
- resolved Sep 11, 2025, 12:10 AM UTC
The issue is now resolved and Reporting Services are fully operational. We have increased the infrastructure capacity to handle more workloads.
Zeta Marketing Platform – Connectivity Disruption with Google Ads
Timeline · 6 updates
- identified Sep 10, 2025, 05:53 AM UTC
We experienced a connectivity disruption between the Zeta Marketing Platform and Google Ads, which temporarily impacted file transfer operations. All failed exports have since been successfully re-run, and no ongoing data is expected. All other platform services have remained fully operational throughout. Our engineering teams continue to monitor the connection closely, and further updates will be provided as new information becomes available.
- identified Sep 10, 2025, 07:30 AM UTC
We have identified the root cause of the issue, and a fix is currently being deployed. All failed exports have since been re-run, and exports are in progress to Google Ads. The failed re-processed Google exports generally take 8-10 hours to complete to sync with Google. Our engineering teams will continue to monitor closely and provide further updates as new information becomes available.
- identified Sep 10, 2025, 09:27 AM UTC
Deployment of the fix is still in progress. We will provide the next update once it is complete.
- identified Sep 10, 2025, 11:30 AM UTC
Deployment of the fix is still in progress. We will provide the next update once it is complete.
- monitoring Sep 10, 2025, 12:14 PM UTC
Deployment has been completed successfully, and the issue is now fully resolved. All services are operating normally. We will continue to monitor to ensure stability.
- resolved Sep 10, 2025, 12:30 PM UTC
This incident has been resolved.
Zeta Marketing Platform experienced a service disruption impacting only the Zync and P13N services
Timeline · 1 update
- resolved Sep 09, 2025, 08:55 AM UTC
The Zeta Marketing Platform experienced a service disruption impacting only the Zync and P13N services from 08:20 PM to 11:04 PM UTC. During this period, P13N customer pixel fires may have been partially or fully affected. All other platform services remained fully operational throughout the incident.
Intermittent Web Interface Disruption Where Partial Navigation Is Inaccessible
Timeline · 4 updates
- investigating Aug 21, 2025, 12:32 PM UTC
We have seen indication of a potential high severity issue with the Zeta Marketing Platform. We are actively working to identify the issue (impact and cause) and will update you with findings and confirmation of affected services once collected. Additional communications will be sent periodically with updates while we move through identification, impact analysis, and recovery. We value your trust and apologize for any inconvenience.
- identified Aug 21, 2025, 01:02 PM UTC
The Zeta Marketing Platform is currently experiencing a partial disruption, preventing all users from accessing the full navigation on the web interface. Our team is actively investigating and working to restore functionality as soon as possible. The next update will be provided as soon as possible.
- monitoring Aug 21, 2025, 01:37 PM UTC
The intermittent issue that prevented users from accessing the full navigation on the web interface has been resolved. However, we will keep monitoring the platform to ensure stability. Thank you for your patience.
- resolved Aug 21, 2025, 01:58 PM UTC
This incident is now fully resolved
Intermittent Access Issues with ZMP Web UI
Timeline · 2 updates
- investigating Jul 28, 2025, 11:35 PM UTC
We have seen indication of a potential high severity issue with the Zeta Marketing Platform. Users are experiencing significant delays when attempting to load and interact with the Zeta Marketing Platform interface. Pages are taking longer than normal to respond. Our team is actively investigating and working to restore stable access as soon as possible
- resolved Jul 29, 2025, 12:25 AM UTC
The earlier issue affecting login access to the ZMP web interface has been resolved. All services are now fully operational, and there is no ongoing impact. Our team will continue to monitor the platform to ensure stability. Thank you for your patience.
Zeta Marketing Platform is experiencing delay in processing experience-based messages.
Timeline · 7 updates
- investigating Jul 26, 2025, 03:48 AM UTC
We have identified an issue causing delays in Experience-based trigger campaigns. Our team is actively investigating the root cause and will share findings as they become available. We will continue to provide regular updates as we progress through identification, impact analysis, and recovery.
- identified Jul 26, 2025, 04:01 AM UTC
We have identified the root cause of the delays affecting experience-based trigger campaigns and are actively working on mitigating the issue. We expect this to be resolved in the next 30 minutes. We will continue to provide updates as progress is made.
- identified Jul 26, 2025, 04:27 AM UTC
The queued events are steadily decreasing, and we expect the service to normalize shortly. We will provide the next update within 15 to 30 minutes.
- identified Jul 26, 2025, 04:42 AM UTC
The queued events are steadily decreasing, and we expect the service to normalize shortly. We will provide the next update within 30 minutes.
- identified Jul 26, 2025, 05:25 AM UTC
The queued events are steadily decreasing, and we expect the service to normalize shortly. We will provide the next update within 30 minutes.
- monitoring Jul 26, 2025, 05:45 AM UTC
This incident has been resolved, and event processing has returned to normal levels. We will continue to monitor system performance closely.
- resolved Jul 26, 2025, 07:01 AM UTC
This incident is now fully resolved following a period of stable monitoring. Event processing remains at normal levels.
Web interface is inaccessible due to a platform disruption
Timeline · 3 updates
- investigating Jul 03, 2025, 07:41 AM UTC
The Zeta Marketing Platform is currently experiencing a complete disruption preventing all users from accessing the web interface. Our team is actively investigating and working to restore functionality as soon as possible. The next update will provide updates as soon as possible.
- identified Jul 03, 2025, 08:01 AM UTC
We have identified the root cause of the disruption affecting access to the Zeta Marketing Platform's web interface. Our engineering team is actively working on a quick resolution. We will share the next update shortly with progress details. Thank you for your patience.
- resolved Jul 03, 2025, 08:17 AM UTC
The issue impacting access to the Zeta Marketing Platform web interface has been successfully resolved. All services are now fully operational. We appreciate your patience and understanding while we worked to restore functionality. If you continue to experience any issues, please reach out to our support team.
Potential Issue Under Investigation
Timeline · 3 updates
- investigating Jun 30, 2025, 12:30 PM UTC
We have seen indication of a potential high severity issue with the Zeta Marketing Platform. We are actively working to identify the issue (impact and cause) and will update you with findings and confirmation of affected services once collected. Additional communications will be sent periodically with updates while we move through identification, impact analysis, and recovery. We value your trust and apologize for any inconvenience.
- identified Jun 30, 2025, 12:46 PM UTC
Update - Issue Impact Limited to Internal Users At this time, we have determined that the impact appears to be limited to internal users only. External customer-facing services remain unaffected. Our teams are actively analyzing the root cause and will provide further updates as we progress through identification, impact validation, and recovery. We appreciate your patience and understanding as we work to ensure full resolution.
- resolved Jun 30, 2025, 12:53 PM UTC
Resolved - No Impact to Services The issue we were investigating has been fully resolved. We have confirmed that there was no impact to any customer-facing services. The issue was isolated to internal systems and has since been addressed.
Intermittent Performance Degradation : Reporting Functionality
Timeline · 3 updates
- identified Jun 19, 2025, 02:42 PM UTC
We’ve identified a severity level 2 issue currently impacting the reporting functionality. Users may encounter errors when attempting to access reports. Our engineering team is actively investigating the root cause and working to restore full functionality as quickly as possible. We will continue to share updates as they become available. Thank you for your patience and understanding.
- monitoring Jun 19, 2025, 02:52 PM UTC
The intermittent issue affecting report access has been resolved, and reports are now loading as expected. We are actively monitoring the system to ensure continued stability. A final update will be shared once full resolution is confirmed. Thank you for your continued patience and understanding.
- resolved Jun 19, 2025, 03:14 PM UTC
The issue affecting reporting access has been fully resolved. Following a period of successful monitoring, all systems are stable and operating as expected. Thank you for your patience throughout this incident.
Zeta Marketing Platform is experiencing latency in campaign delivery
Timeline · 4 updates
- investigating May 26, 2025, 02:33 PM UTC
Users are experiencing significant latency in campaign delivery. Campaign sends are taking longer than expected to process and deliver to recipients. Technical teams are actively investigating the delivery delays and working to restore normal processing times. The next update will be provided as soon as possible.
- investigating May 26, 2025, 03:28 PM UTC
Recovery efforts are underway as we continue to investigate the incident. Latency in campaign sends is steadily decreasing, and we expect processing times to return to normal soon. We’ll provide an update within the hour or sooner if more information becomes available.
- monitoring May 26, 2025, 04:32 PM UTC
The root cause has been identified, recovery is complete and campaign latency has returned to normal levels. We’ll continue to monitor performance closely to ensure ongoing stability. Thank you for your patience during this incident.
- resolved May 26, 2025, 04:55 PM UTC
This incident has been resolved.
Intermittent Logout Issues on Zeta Marketing Platform (ZMP)
Timeline · 6 updates
- investigating May 22, 2025, 04:23 PM UTC
We have seen indication of a potential high severity issue with the Zeta Marketing Platform. We are actively working to identify the issue and will update you with findings and confirmation of affected services once collected. Additional communications will be sent periodically with updates while we move through identification, impact analysis, and recovery. We value your trust and apologize for any inconvenience.
- investigating May 22, 2025, 04:34 PM UTC
We are currently investigating an issue causing some users to be intermittently logged out of the Zeta Marketing Platform (ZMP). The behavior has been observed primarily on the Dashboard page, though the full scope is still being assessed. Our engineering teams are actively analyzing the underlying cause and are working to identify a resolution as quickly as possible. We understand the inconvenience and appreciate your patience. Further updates will be shared within 30 minutes or as new information becomes available.
- investigating May 22, 2025, 05:20 PM UTC
Our investigation is ongoing. This issue may cause intermittent logouts for some users. Root cause is still being determined. We will provide the next update in 30 minutes or as soon as more details are available.
- investigating May 22, 2025, 06:02 PM UTC
Our investigation is ongoing. This issue may cause intermittent logouts for some users. Root cause is still being determined. We will provide the next update in an hour or as soon as more details are available.
- monitoring May 22, 2025, 06:40 PM UTC
The root cause of the intermittent logout issue has been identified and a fix has been implemented by our technology team. We are currently monitoring the platform to ensure stability. We will confirm resolution shortly.
- resolved May 22, 2025, 07:04 PM UTC
The intermittent log-out issue is now fully resolved.
Latency in event exports
Timeline · 5 updates
- investigating May 16, 2025, 02:02 AM UTC
Zeta Marketing Platform is currently experiencing some latency in event exports. We confirm there is no impact to event processing, campaign delivery or any other services. We are working diligently to resolve this issue and restore normal functionality as quickly as possible. We will provide ongoing updates on the progress made.
- identified May 16, 2025, 02:42 AM UTC
The root cause has been traced to an infrastructure update for our dynamic scaling service; this update has now been rolled back. The update caused some event exports to error out which is blocking subsequent export files from generating. We are working to clear the errored files to ensure new hourly & daily export files are able to process. Once new export files begin processing, we will re-run the missed exports.
- monitoring May 16, 2025, 03:16 AM UTC
The backlog of errored files has been cleared and new exports are now processing. We are now re-running the the errored exports and will notify teams when complete.
- monitoring May 16, 2025, 04:08 AM UTC
The queued hourly exports have been re-processed and new exports are now processing without any latency. We are now re-processing the queued daily exports and will notify teams when complete.
- resolved May 16, 2025, 05:27 AM UTC
The issue is now fully resolved and all delayed event exports have finished processing. We continue to monitor the ongoing event exports to ensure stability. We appreciate your patience and understanding.
Zeta Marketing Platform web access disruption.
Timeline · 4 updates
- investigating Apr 25, 2025, 06:29 AM UTC
We have seen indication of a potential high severity issue with the Zeta Marketing Platform. We are actively working to identify the issue (impact and cause) and will update you with findings and confirmation of affected services once collected. Additional communications will be sent periodically with updates while we move through identification, impact analysis, and recovery. We value your trust and apologize for any inconvenience.
- identified Apr 25, 2025, 06:37 AM UTC
The Zeta Marketing Platform is currently experiencing a service disruption, preventing all users from accessing the web interface. Our team is actively investigating and working to restore functionality as soon as possible. The next update will be provided at the earliest.
- monitoring Apr 25, 2025, 07:00 AM UTC
The issue impacting access to the Zeta Marketing Platform web interface has been fully resolved. Users should now be able to access the interface without issues. Please note that this disruption was limited to the web interface only. All other services—including APIs, data imports and exports, reporting, and campaign execution—remained fully functional throughout the incident. Our team identified the root cause and implemented a fix. We are closely monitoring system performance to ensure continued stability. We appreciate your patience and understanding.
- resolved Apr 25, 2025, 09:40 AM UTC
This incident has been fully resolved.
Facebook Connectivity Failures
Timeline · 2 updates
- investigating Apr 17, 2025, 03:21 PM UTC
We are detecting issues with connectivity to Facebook from the Zeta Marketing Platform. The root cause has already been identified as an overdue "Data Access Renewal" with Meta, which we are working through with their support. Expected timeline for this review with Meta may be several days, but we are working to ensure we can reduce this timeline with them.
- resolved Apr 17, 2025, 03:53 PM UTC
The Facebook Data Access Renewal was expedited and is now complete. We are currently monitoring to determine the impact, and Facebook Exports should resume. Please contact [email protected] if you continue to have any issues.
Zeta Marketing Platform is experiencing reporting errors.
Timeline · 3 updates
- investigating Apr 11, 2025, 03:20 PM UTC
Some users are experiencing errors when attempting to access or generate reports within the Zeta Marketing Platform. Report generation requests may fail or return incomplete data across various reporting functions. Technical teams are actively investigating these reporting system errors and working to restore normal functionality. Next update will be provided an update as soon as possible.
- monitoring Apr 11, 2025, 03:24 PM UTC
The issue has been resolved. We are continuing to monitor the situation closely.
- resolved Apr 11, 2025, 04:11 PM UTC
The issue has been completely resolved.