Permutive experienced a minor incident on February 25, 2026 affecting Permutive Analytics and Routing, lasting 4d 17h. The incident has been resolved; the full update timeline is below.
Affected components
Update timeline
- identified Feb 25, 2026, 03:55 PM UTC
We are currently experiencing infrastructure issues causing delays to the following services: - Audience Imports Ingestion – Delays in data ingestion - Batch Routing – Delays in batch data delivery (stream routing remains fully operational) - Insights – Delays in data availability - Event Metrics in Dashboard – Delays in metrics updates - Server-Side Activations – Delays in segment activation data being sent to partners Client-side segmentation and activation continue to operate normally. Our engineering team is investigating and we will provide updates as the situation develops.
- identified Feb 26, 2026, 08:26 AM UTC
We are continuing to work on a fix for this issue.
- identified Feb 26, 2026, 08:27 AM UTC
Server-Side Activations are now fully operational. We are continuing to work on restoring the remaining affected services: Audience Imports Ingestion – Delays in data ingestion Batch Routing – Delays in batch data delivery (stream routing remains fully operational) Insights – Delays in data availability Event Metrics in Dashboard – Delays in metrics updates Client-side segmentation and activation continue to operate normally. We will provide further updates as the situation progresses.
- identified Feb 27, 2026, 02:28 PM UTC
The following services are now fully operational: Server-Side Activations Insights Audience Imports Ingestion Batch Routing We are continuing to work on restoring Event Metrics in Dashboard. Client-side segmentation and activation continue to operate normally. We will provide further updates as the situation progresses.
- identified Mar 02, 2026, 08:59 AM UTC
We are continuing to work on a fix for this issue.
- resolved Mar 02, 2026, 09:00 AM UTC
All affected services are now fully operational: Audience Imports Ingestion Batch Routing Insights Event Metrics in Dashboard Server-Side Activations Client-side segmentation and activation operated normally throughout the incident. No data was lost. We appreciate your patience.