Bitly Outage History

Started Apr 25, 2026, 11:04 PM UTC· resolved Apr 25, 2026, 11:10 PM UTC

1. investigating Apr 25, 2026, 11:04 PM UTC

   We are currently investigating reports of a major service outage impacting the Bitly website (bitly.com). Our on-call team is working to identify and resolve this issue. We will provide an update within 30 minutes.

2. monitoring Apr 25, 2026, 11:06 PM UTC

   We are seeing recovery from an issue that was affecting the availability of bitly.com. We will continue to monitor.

3. resolved Apr 25, 2026, 11:10 PM UTC

   The incident affecting availability of bitly.com has been resolved and the website is fully operational.

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Started Mar 16, 2026, 07:42 PM UTC· resolved Mar 16, 2026, 08:20 PM UTC

1. investigating Mar 16, 2026, 07:42 PM UTC

   We are currently experiencing an issue with our 3rd party provider that is resulting in a partial degradation of services relating to pricing and packaging. We continue to monitor the situation.

2. resolved Mar 16, 2026, 08:20 PM UTC

   The issue has been identified and resolved. We will continue to monitor.

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Started Feb 12, 2026, 05:49 PM UTC· resolved Feb 20, 2026, 02:21 AM UTC

1. monitoring Feb 12, 2026, 05:49 PM UTC

   We have received reports of intermittent DNS resolution issues on bit.ly due to residual caching from a recent provider outage. These issues should dissipate over the next several hours. We continue to monitor the situation. Note that while you may see interruptions in connections your audience may not.

2. monitoring Feb 17, 2026, 12:40 AM UTC

   We continue to monitor this issue with several ISPs showing resolution. If you are encountering this issue, we would appreciate knowing what ISP (Internet Service Provider) you are on when you report the issue. We are working with affected ISPs to get the erroneous DNS entries cleared from their residual cache layers.

3. monitoring Feb 20, 2026, 12:34 AM UTC

   This incident has been resolved at the root cause layer for several days, and it seems that residual DNS cache layers have now cleared.

4. resolved Feb 20, 2026, 02:21 AM UTC

   This incident has been resolved.

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Started Jan 05, 2026, 09:42 PM UTC· resolved Jan 05, 2026, 11:04 PM UTC

1. investigating Jan 05, 2026, 09:42 PM UTC

   Bitly has identified scattered occurrences of login issues concerning our Help and Support Portal and have begun an investigation into the problem.

2. resolved Jan 05, 2026, 11:04 PM UTC

   This incident has been resolved.

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Started Sep 12, 2025, 12:38 PM UTC· resolved Sep 12, 2025, 02:11 PM UTC

1. identified Sep 12, 2025, 12:38 PM UTC

   We have identified a 3rd party provider outage that is impacting our ability to send transactional emails to our customers (e.g. email validation, etc). The provider has acknowledged the issue and is working on a fix. We will provide an update within 30 minutes.

2. identified Sep 12, 2025, 01:25 PM UTC

   We are continuing to observe an outage of a 3rd party provider that is impacting our ability to send transactional emails to our customers (e.g. email validation, etc). The provider is continuing to work to mitigate the issue. We will provide an update within 30 minutes.

3. monitoring Sep 12, 2025, 02:01 PM UTC

   We're observing recovery after an incident where a 3rd party provider outage caused issues with transactional email sends. We will continue to monitor to ensure that the incident is fully resolved.

4. resolved Sep 12, 2025, 02:11 PM UTC

   The incident has been resolved.

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Started Sep 12, 2025, 08:46 AM UTC· resolved Sep 12, 2025, 10:24 AM UTC

1. identified Sep 12, 2025, 08:46 AM UTC

   We have identified a 3rd party provider outage that is impacting our ability to send transactional emails to our customers (e.g. email validation, etc). Our on-call team is working with the provider to restore functionality for Bitly users. We will provide an update within 30 minutes.

2. identified Sep 12, 2025, 09:30 AM UTC

   We are continuing to observe a 3rd party outage that is impacting our ability to send transactional emails (e.g. email validation). We are monitoring the situation and will provide another update within 30 minutes.

3. monitoring Sep 12, 2025, 10:17 AM UTC

   We are observing recovery from a 3rd party provider outage that was impacting our ability to send transactional emails to our customers. We will continue to monitor to ensure that the issue is fully resolved.

4. resolved Sep 12, 2025, 10:24 AM UTC

   The 3rd party outage causing issues with transactional email sends has been resolved.

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Started Sep 11, 2025, 11:21 PM UTC· resolved Sep 12, 2025, 12:21 AM UTC

1. identified Sep 11, 2025, 11:21 PM UTC

   We have identified a 3rd party provider outage impacting our new user sign up functionality. Our on-call team is working with the provider to restore functionality for Bitly users. We will provide an update within 30 minutes.

2. monitoring Sep 11, 2025, 11:50 PM UTC

   We are observing recovery of the 3rd party outage that was causing issues with new sign ups. We are continuing to monitor the situation to ensure that functionality has been fully restored.

3. resolved Sep 12, 2025, 12:21 AM UTC

   The outage of our 3rd party provider that was blocking new user sign ups has been resolved.

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Started Aug 01, 2025, 01:02 PM UTC· resolved Aug 01, 2025, 03:37 PM UTC

1. identified Aug 01, 2025, 01:02 PM UTC

   We are currently experiencing a 3rd party provider outage impacting checkout and payment method updates when utilizing PayPal. Our on-call team is working with the provider to restore functionality for Bitly users. We will provide an update within 30 minutes.

2. identified Aug 01, 2025, 01:49 PM UTC

   PayPal is continuing to experience issues that are impacting use on our checkout and payment method update functionality. They are actively investigating and working to mitigate the issue. To make a purchase, please utilize checkout using a credit card.

3. resolved Aug 01, 2025, 03:37 PM UTC

   The 3rd party provider incident involving checkout with PayPal has been resolved.

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Started May 13, 2025, 06:30 PM UTC· resolved May 13, 2025, 06:37 PM UTC

1. investigating May 13, 2025, 06:30 PM UTC

   We are currently investigating reports of a major service outage impacting our public API. Our on-call team is working to identify and resolve this issue. We will provide an update within 30 minutes.

2. investigating May 13, 2025, 06:30 PM UTC

   We are continuing to investigate this issue.

3. identified May 13, 2025, 06:34 PM UTC

   The issue has been identified and we are working to restore the service.

4. resolved May 13, 2025, 06:37 PM UTC

   This incident has been resolved.

5. postmortem Jun 11, 2025, 03:21 PM UTC

   On `2025-05-13` We experienced an outage affecting the Bitly Public API from `18:12Z` to `18:34Z`. This affected the ability to use the Bitly site or create new links, but did not impact usage of any existing links. The root cause was an error with a newly provisioned application secret which caused a fatal API service error that didn't fail our deployment pipeline. Our monitoring systems detected the issue quickly and we successfully rolled back to restore services. We have since taken steps towards resolving root causes, including improving secrets validation and faster failure detection during service initialization.

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Started Apr 07, 2025, 05:24 PM UTC· resolved Apr 08, 2025, 12:58 AM UTC

1. investigating Apr 07, 2025, 05:24 PM UTC

   We are currently investigating an issue preventing uploaded images to be fetched. This could be affecting Link in Bios and QR codes.

2. investigating Apr 07, 2025, 05:33 PM UTC

   We are continuing to investigate, this is also affecting uploading images.

3. identified Apr 07, 2025, 05:52 PM UTC

   We have identified the issue and are working to resolve it. Images are unable to be retrieved or uploaded. This may affect QR Code logos and Bitly Pages with images.

4. monitoring Apr 08, 2025, 12:01 AM UTC

   We are seeing improvement and will continue to monitor the situation.

5. resolved Apr 08, 2025, 12:58 AM UTC

   The issue has been resolved, and all services appear to be operating as expected.

6. postmortem Apr 08, 2025, 01:08 AM UTC

   From `16:41Z` - `23:56Z` operations on and access to user uploaded images failed. This affected user ability to add new images to QR codes and Pages, and affected display of user uploaded images on Page buttons and backgrounds. The root cause was human error by our service provider during the application of a policy change. A restriction intended for one object incorrectly applied at the bucket level. We understand the significant impact this has had and we are taking steps with our service provider to prevent this from happening again.

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Started Jan 17, 2025, 05:43 PM UTC· resolved Jan 17, 2025, 06:13 PM UTC

1. identified Jan 17, 2025, 05:43 PM UTC

   We are currently experiencing a major service outage impacting our Website and API. Our on-call team has identified the root cause and is working and resolve this issue. We will provide an update within 30 minutes.

2. resolved Jan 17, 2025, 06:13 PM UTC

   An incident impacting our website, API, webhooks and metrics has been resolved and all actions should now be operational.

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Started Jan 16, 2025, 11:27 PM UTC· resolved Jan 16, 2025, 11:54 PM UTC

1. investigating Jan 16, 2025, 11:27 PM UTC

   We are currently investigating reports of a partial service outage impacting our logged in website experience - with some actions failing including redirecting links to new long urls. Our on-call team is working to identify and resolve this issue. We will provide an update within 30 minutes.

2. monitoring Jan 16, 2025, 11:31 PM UTC

   We are seeing recovery from an incident that was affecting our logged in web experience (specifically redirecting links to new long URLs). Our on-call team is monitoring the situation and working to determine what caused the issue.

3. resolved Jan 16, 2025, 11:54 PM UTC

   The incident has been resolved and all actions on the logged in website experience are operational.

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Started Dec 18, 2024, 04:31 PM UTC· resolved Dec 18, 2024, 04:38 PM UTC

1. investigating Dec 18, 2024, 04:31 PM UTC

   Hi community. We’re currently investigating issues serving the Bitly website. We will provide an update on this issue within 30 minutes

2. identified Dec 18, 2024, 04:35 PM UTC

   We have identified a change which has created intermittent website errors for some of our users. A fix is being implemented and we will begin monitoring.

3. resolved Dec 18, 2024, 04:38 PM UTC

   This incident has been resolved.

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Started Nov 28, 2024, 09:16 AM UTC· resolved Nov 28, 2024, 10:28 AM UTC

1. identified Nov 28, 2024, 09:16 AM UTC

   We are currently experiencing issues with our 3rd party billing provider. This is affecting various billing related actions (upgrading to paid plans, retrieving billing information, etc). We are monitoring the situation closely and will share an update as soon as we know more.

2. identified Nov 28, 2024, 09:38 AM UTC

   We are currently experiencing issues with our 3rd party billing provider. This is affecting various billing related actions (upgrading to paid plans, retrieving billing information, etc). The provider has acknowledged the incident and is currently investigating. We are monitoring the situation closely and will share an update as soon as we know more.

3. identified Nov 28, 2024, 10:09 AM UTC

   We are currently experiencing issues with our 3rd party billing provider. This is affecting various billing related actions (upgrading to paid plans, retrieving billing information, etc). The provider has identified the issue and is currently implementing a fix. We are monitoring the situation closely and will share an update as soon as we know more.

4. monitoring Nov 28, 2024, 10:20 AM UTC

   We are currently observing recovery from a 3rd party software outages that was was affecting various billing related actions (upgrading to paid plans, retrieving billing information, etc). We are continuing to monitor the situation closely!

5. resolved Nov 28, 2024, 10:28 AM UTC

   The incident with our 3rd party billing provider has been resolved and we've seen full recovery. We appreciate your patience!

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Started Nov 25, 2024, 02:26 PM UTC· resolved Nov 25, 2024, 03:33 PM UTC

1. identified Nov 25, 2024, 02:26 PM UTC

   We are currently experiencing issues with our 3rd party billing provider. This is intermittently affecting various billing related actions (upgrading to paid plans, retrieving billing information, etc). The provider has acknowledged the incident and the cause is currently under investigation. We are monitoring the situation closely and will share an update as soon as we know more!

2. monitoring Nov 25, 2024, 03:19 PM UTC

   A fix has been implemented and we are monitoring the results.

3. resolved Nov 25, 2024, 03:33 PM UTC

   This incident has been resolved.

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