Northbeam incident

Snap Ads Reporting Delay

Minor Resolved View vendor source →

Northbeam experienced a minor incident on May 18, 2026 affecting Snap and Snap (External data integrations), lasting 1d 16h. The incident has been resolved; the full update timeline is below.

Started
May 18, 2026, 11:13 PM UTC
Resolved
May 20, 2026, 03:25 PM UTC
Duration
1d 16h
Detected by Pingoru
May 18, 2026, 11:13 PM UTC

Affected components

SnapSnap (External data integrations)

Update timeline

  1. investigating May 18, 2026, 11:13 PM UTC

    We are aware of an upstream issue affecting the Snap Ads integration that is causing gaps in Snap Ads data in Northbeam. The upstream impact appears to have started about 8:00 p.m on Monday, May 18, 2026 UTC. As a result, customers with a Snap integration may see delayed or inaccurate ad spend and performance metrics in their dashboards. Our engineering team is actively monitoring the issue. We will share another update as soon as we have more information or a recovery path.

  2. monitoring May 18, 2026, 11:21 PM UTC

    We have started to see signs of recovery upstream. We will continue to monitor the issue until the data pipelines are caught up.