Google experienced a major incident on May 28, 2026 affecting Google Ad Manager and Google Ad Manager (global), lasting 5h 35m. The incident has been resolved; the full update timeline is below.
Affected components
Update timeline
- investigating May 28, 2026, 03:28 PM UTC
We're investigating reports of an issue with Google Ad Manager. We will provide more information shortly. The affected users are able to access Google Ad Manager, but are seeing error messages, high latency, and/or other unexpected behavior. Affected networks will see some Third Party type Audience Segments showing as inactive status, even though no manual changes were made. No workaround at the moment.
- investigating May 28, 2026, 08:24 PM UTC
The problem with Google Ad Manager has been resolved. We apologize for the inconvenience and thank you for your patience and continued support. Affected networks will once again see the relevant Third-Party Audience segments as active.