Google Ads incident
Incident affecting Google Ad Manager
Google Ads experienced a major incident on January 14, 2026 affecting Google Ad Manager and Google Ad Manager (global), lasting 5d 16h. The incident has been resolved; the full update timeline is below.
Affected components
Update timeline
- investigating Jan 14, 2026, 06:54 PM UTC
We're investigating reports of an issue with Google Ad Manager. We will provide more information shortly. The affected users are able to access Google Ad Manager, but are seeing error messages, high latency, and/or other unexpected behavior. Google Ad Manager is failing to automatically recognize third-party tags, preventing creative macro detection and displaying an error message.
- investigating Jan 14, 2026, 07:19 PM UTC
Our team is continuing to investigate this issue. We will provide an update by Jan 14, 2026, 7:15 PM UTC with more information about this problem. Thank you for your patience. The affected users are able to access Google Ad Manager, but are seeing error messages, high latency, and/or other unexpected behavior. Google Ad Manager appears to be failing to automatically recognize third-party tags displaying a misleading error message; however, users should still be able to save the creatives even though this message appears.
- investigating Jan 16, 2026, 03:40 PM UTC
We are continuing to investigate this issue. We will provide an update by Jan 16, 2025, 8:00 AM UTC detailing when we expect to resolve the problem. The affected users are able to access Google Ad Manager, but are seeing error messages, high latency, and/or other unexpected behavior. Google Ad Manager appears to be failing to automatically recognize third-party tags; however, users should still be able to manually substitute macros and save the creatives even though this message appears.
- resolved Jan 20, 2026, 11:11 PM UTC
The problem with Google Ad Manager has been resolved. We apologize for the inconvenience and thank you for your patience and continued support. The affected users are able to access Google Ad Manager, but are seeing error messages, high latency, and/or other unexpected behavior. Google Ad Manager is properly recognizing supported tags, and automatic macro detection is now functioning as expected.