Bitly experienced a major incident on September 11, 2025 affecting Website (Bitly.com), lasting 59m. The incident has been resolved; the full update timeline is below.
Affected components
Website (Bitly.com)
Update timeline
- identified Sep 11, 2025, 11:21 PM UTC
We have identified a 3rd party provider outage impacting our new user sign up functionality. Our on-call team is working with the provider to restore functionality for Bitly users. We will provide an update within 30 minutes.
- monitoring Sep 11, 2025, 11:50 PM UTC
We are observing recovery of the 3rd party outage that was causing issues with new sign ups. We are continuing to monitor the situation to ensure that functionality has been fully restored.
- resolved Sep 12, 2025, 12:21 AM UTC
The outage of our 3rd party provider that was blocking new user sign ups has been resolved.