Attentive incident
Partial Outage (External) - Event Collection & Creative Serving
Attentive experienced a major incident on February 10, 2026 affecting Creative Serving and Event Collection, lasting 1h 54m. The incident has been resolved; the full update timeline is below.
Affected components
Creative ServingEvent Collection
Update timeline
- monitoring Feb 10, 2026, 09:46 PM UTC
20:45 UTC We are monitoring a partial outage of our external cloud provider.
- monitoring Feb 10, 2026, 09:50 PM UTC
21:45 UTC We are monitoring a partial outage of our external cloud provider. They have begun to apply remediation and we are seeing initial recovery.
- monitoring Feb 10, 2026, 10:12 PM UTC
22:12 UTC We are still monitoring a partial outage of our external cloud provider. Recovery trend continues and is steadily approaching resolution.
- resolved Feb 10, 2026, 10:39 PM UTC
22:35 UTC Our cloud provider has given the all clear and we can confirm we see full recovery.