Appsflyer experienced a minor incident on July 23, 2025 affecting SKAdNetwork, lasting 22h 35m. The incident has been resolved; the full update timeline is below.
Affected components
SKAdNetwork
Update timeline
- monitoring Jul 23, 2025, 07:55 AM UTC
We are currently unable to retrieve Google SKAN data for July 21, 2025. We are actively working with the Google team and expect the data to become available by tomorrow, July 24. As a result, SKAN data for July 21 is currently missing from: The SKAN dashboard, SKAN Pull APIs, SKAN Data Locker reports, SSoT Dashboard, and Push API. We will provide an update as soon as the data is available.
- resolved Jul 24, 2025, 06:31 AM UTC
The issue has been fully resolved, and Google SKAN data for July 21 is now available across all products. If you continue to experience any issues, please contact our support team.