Freshmarketer experienced a major incident on October 20, 2025 affecting Third Party Services, lasting 13h 19m. The incident has been resolved; the full update timeline is below.
Affected components
Update timeline
- investigating Oct 20, 2025, 07:11 AM UTC
We are currently investigating issues affecting our services hosted on our cloud provider. Users may experience degraded performance or service interruptions during this time. Our team is actively working with the cloud provider team to identify the root cause and restore full functionality as quickly as possible. We will provide further updates as more information becomes available.
- investigating Oct 20, 2025, 08:00 AM UTC
We are still experiencing service issues and are closely working with our cloud provider to resolve them. Our teams continue to treat this as a high-priority incident and are actively working toward full recovery. Further updates will be shared as we make progress.
- investigating Oct 20, 2025, 08:45 AM UTC
The issue is being addressed by our cloud provider. We are actively monitoring the situation and staying in close contact for timely updates.
- identified Oct 20, 2025, 09:30 AM UTC
Our engineers and provider teams are continuing their work toward full recovery. We appreciate your patience and will share the next update as soon as we have more details
- identified Oct 20, 2025, 10:00 AM UTC
We are seeing early signs of recovery. Our cloud provider is actively working toward full restoration. We will keep you updated on the status.
- investigating Oct 20, 2025, 11:00 AM UTC
Our cloud provider has nearly restored their services, and we are seeing recovery on our end as well. We are continuing to monitor the situation and will provide a next update once we receive confirmation from the provider.
- monitoring Oct 20, 2025, 12:00 PM UTC
Some dependent issues persist following the original outage at our cloud provider. We are monitoring the situation and will share updates as they become available.
- investigating Oct 20, 2025, 01:30 PM UTC
Our cloud provider is still working to resolve the remaining issues, which continue to impact some of our services. We will provide further updates as they become available.
- investigating Oct 20, 2025, 03:00 PM UTC
The remaining issues with our cloud provider are still being addressed, and some services continue to experience disruption. We'll provide the next update once we have further information.
- investigating Oct 20, 2025, 04:00 PM UTC
Our cloud provider has pinpointed the cause of the remaining service disruptions and is working to resolve them. We'll continue to monitor the situation and provide updates as they become available.
- investigating Oct 20, 2025, 05:00 PM UTC
The cloud provider has implemented additional measures to resolve the issue. We will keep monitoring the situation and provide updates as soon as they are available
- monitoring Oct 20, 2025, 06:00 PM UTC
We are still experiencing issues due to the ongoing outage with our cloud provider. Their teams are actively working on resolution, and we continue to monitor the situation closely.
- monitoring Oct 20, 2025, 07:00 PM UTC
Our cloud provider is still working to resolve the issue. We are monitoring the situation closely and will provide the next update within the next two hours.
- investigating Oct 20, 2025, 07:30 PM UTC
Our cloud provider has implemented the fix, and all our services have been fully restored. We will continue to monitor the situation closely over the next few hours to ensure stability. The status page will be marked as resolved once we receive final confirmation from our service provider.
- resolved Oct 20, 2025, 08:30 PM UTC
he issue has been fully resolved, and all services are now operating normally. We appreciate your patience while we worked with our provider to restore full functionality